Basant Kothi celebrates the beauty and timelessness of Indian craftsmanship, blending traditional techniques with modern design sensibilities. Founded by Priya, whose upbringing as the daughter of an army officer exposed her to diverse cultures and textiles across India, the brand is a reflection of her lifelong journey in appreciating the country’s rich heritage and aesthetics. Her nomadic childhood instilled in her a deep respect for craftsmanship and a passion for creating pieces that transcend trends and seasons.
Basant Kothi is founded on the principle of slow fashion, offering timeless designs that are not only beautiful but also sustainable. The collections are crafted in small batches, using natural, breathable fabrics such as cotton, linen, and handwoven textiles. These fabrics are carefully selected to provide comfort and durability while being gentle on the planet. They believe in creating pieces that last beyond trends, with seasonless designs that offer versatility and long-term value.
The essence of Basant Kothi lies in its dedication to quality fabrication, sustainability, and mindful living. Their clothing line is a blend of relaxed silhouettes and modern minimalism, designed to fit seamlessly into your everyday wardrobe. From easy-to-wear dresses to staple separates, their pieces are made for the woman who values both comfort and elegance. Each garment is crafted with an emphasis on handcrafted techniques and attention to detail, ensuring that every piece is not just a garment, but a timeless addition to your wardrobe
They embrace a design philosophy that celebrates Indian heritage while embracing contemporary sensibilities. Their clothing is a reflection of the diverse beauty of India’s textiles, from handwoven cottons to traditional silk, sourced from the country’s finest artisans. They work closely with local craftspeople to ensure that every piece not only tells a story but also supports and promotes Indian handicraft. Their commitment to sustainability is evident in their eco-friendly practices, from using natural fabrics to reducing waste through small-batch production. At Basant Kothi, they are driven by a desire to create clothing that is timeless, sustainable, and beautiful. They believe that slow fashion is the key to a greener wardrobe, encouraging consumers to invest in pieces that stand the test of time and can be enjoyed for years to come.
Basant Kothi is not just a brand; it’s a philosophy, a commitment to making thoughtful, high-quality clothing that connects you with the richness of Indian craftsmanship and the beauty of conscious design. Each piece invites you to embrace comfort, style, and sustainability while honoring the planet and the artisans behind each creation.